The client helps garment manufacturers cut down fabric wastage right from the purchase of the fabric to getting the garment ready. The client’s cloud based material planning and optimization solution measures, predicts, and optimizes material utilization and productivity for the sewn products industry, including apparel, footwear, automotive, home furnishing, technical textiles, etc.
Challenges
The client needed a cost effective way to broaden its sales reach with new prospects and in new markets. The key to success would be to build brand recognition so prospects would think of of them when they had a specific need. Our agents needed to understand the industry well enough for prospects to be comfortable talking with them. This created a challenge for Vsynergize to staff and message the effort successfully.
